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BetterMan Ministries

Chief Operations Officer (COO)

Dallas, Texas

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Denomination: Non-Denominational

Total Engagement: 25,000

Location: Dallas, Texas

The Role: COO

Meet BetterMan Ministries:

The roots of BetterMan extend back to 1990 when Robert Lewis, then the pastor of Fellowship Bible Church in Little Rock, Arkansas, began exploring biblical manhood with a small group of men from his church at a weekly, early morning gathering. Soon that group swelled to over a thousand men, not only from the church but from the surrounding community. Other churches and men’s groups soon took notice and began to request the curriculum and videos Robert was creating, known as Men’s Fraternity.

In 2000, Men’s Fraternity was published by LifeWay Christian Resources and embraced by thousands of churches across the United States. Over the next decade, Men’s Fraternity grew even further, becoming a global movement reaching millions of men around the world, including both a Dallas businessman named Barry Davis and a then TCU baseball player named Austin Adams. In time, Barry and Austin began to dream about creating a new men’s ministry together in the future.

This passion continued to grow, and in 2018, Barry and Austin reached out to Robert with their new ministry idea. At the time, Robert was launching a new ministry in the Little Rock community specifically aimed at reaching out to millennial men. After flying to Little Rock to observe this new outreach and talk with Robert about how, together, they could reach young men across America with a biblical vision of manhood, they excitedly stacked hands and said, “Let’s do this!” At that moment, BetterMan was born. Over the next two years, Robert created what is now the BetterMan 11-week curriculum. Pilot groups in five cities tested this curriculum and the outreach strategy that went with it. Finally, a staff team was put in place, and in June 2020, BetterMan was officially and publicly launched.

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About the COO:

The COO of BetterMan will have extensive leadership experience as they will be assisting in the running of the organization. This position will function similarly to an Executive Pastor in a church. He is a fluent communicator, giving him the ability to speak at various events and assist with the BetterMan podcast. He will be an operational leader who can provide a strong support structure for our content communicators. While the CEO manages the ideas and develops the curriculum, the COO will be the one to manage the process and production. The ideal COO candidate has  completed or will complete a BetterMan core experience. They will have the ability to develop and manage new/key BetterMan relationships.

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The COO Will Achieve the Following Goals: 

Team Leader & Motivator

  • Oversee and unify all staff to ensure coordinated, high-quality output.

  • Recruit new staff and lead in all hiring and firing.

  • Provide organizational and administrative leadership and support for all BetterMan projects.

Keeper of The BetterMan Standard of Excellence 

  • Oversee all Marketing efforts (i.e., Betterman.com, The BetterMan Podcast, promotional, videos, social media, email marketing, direct mail campaigns, etc.).

  • Ensure high quality customer support.

  • Oversee all in-person and online events (e.g. conferences, webinars, videos, etc.).

Responsible Steward

  • Oversee all financial activity and budgeting including monthly reports.

  • Mitigate risk both financially and technologically with data, by holding the team accountable to best practices.

Growth Catalyst 

  • Lead all fundraising efforts in conjunction with the CEO and Board.

  • Work with the CEO to develop key partnerships in effort to expand BetterMan’s reach and impact.

Public Advocate

  • Represent BetterMan as a speaker at events (especially fund raising events), as a podcast guest, etc. as needed.


What You Bring: 

Education & Experience

  • Undergraduate degree is required.

  • MBA or a business/finance degree is preferred.

  • Has depth in theological experience with theological training preferred.

  • 15-20 years of overall experience including 5+ years leading an organization, 5+ years in operational management, and 5+ years in fiscal and budget management.

  • Proven experience in donor development and leadership experience.

Personal Characteristics

  • Has strong communication skills (verbal and written).

  • Has natural management skills with successful execution of tasks.

  • Is very familiar with theology, churches, and ministry giving him the ability to connect well with pastors.

  • Is detail oriented and has the ability to manage multiple projects.

  • Is a  strategic thinker with a mind for operations.

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What it's Like to Live in Dallas, Texas: 

Dallas is a richly diverse city with various cultures, religions, and lifestyles. It's located in what's known as the Dallas-Fort Worth Metropolitan area. It's surrounded by numerous cities like Arlington, Plano, Garland, Irving, McKinney, Frisco, and Denton. Dallas offers its residents opportunities to explore authentic arts, diverse music, great food, and historical landmarks.

The area is fully equipped with many places to see and explore, including the Dallas Arboretum and Botanical Garden with 66 acres of tranquil environment located at the banks of White Rock Lake. It provides a peaceful outdoor escape from the city, among many other green spaces and parks, walking trails, and recreational areas. There's also the Sixth Floor Museum at Dealey Plaza, a museum including a timeline to explore the presidency and life of John F. Kennedy, and the African American Museum. Also, since Dallas is also known for its great restaurants and culinary scene, enjoy a meal with an excellent view at Cloud Nine Café or Chef Wolfgang Puck's Five Sixty restaurant.

With that being said, there's no shortage of things to do and places to explore; Dallas is a great place to call home.

Think you're a great fit for this role? Become a candidate below.


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